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Free personalized plan

Get your dog's personalized nutrition plan — free in minutes

Answer a few quick questions and get a tailored food, supplement and treat plan built for your dog's breed, age, weight goal and health needs. Prefer to crunch the numbers yourself? Our free Dog Planner is just below.

Backed by science · personalized

Start here: the free 3-minute Pet Quiz

Tell us your dog's breed, age, weight goal, activity and any health concerns — and get a complete, personalized recommendation on screen in minutes.

  • Tailored to breed, age, weight goal & health concerns
  • Personalized food recipe, supplements & treats
  • See your dog's estimated daily feeding cost
  • Free — no obligation, results shown instantly
Take the Pet Quiz
Dog with food
3-minute quiz
Prefer to do the math yourself?

Free Dog Planner

Estimate daily calories, portions, how many bags to buy and the cost to keep your dog fed — using vet-based math.

Tell us about your dog

Your feeding & supply plan
— kcal/day
Food per day—
One bag lasts—
Bags for 3 months—
Estimated cost—
Cost per day—
Enter your dog’s details to see the plan.
Shop this food

Calories use the vet RER formula (70 × kg^0.75) × a life-stage/activity factor. Bag counts assume ~30 days/month and round up to whole bags. Prices are estimates — confirm at checkout. Your vet’s guidance always comes first.